Proposal · Growing, stuck & curious
Peer Benchmarks
A developer sees their conversion, their retention, their crash rate — and has no idea whether any of it is good, bad, or where to spend their next hour. A number on its own is not a decision. Peer Benchmarks turns every isolated number into a verdict against apps genuinely like them.
Dimension · Context
Growing · Stuck · Curious
In their words
“Comparative insights — benchmarking app performance against similar apps, with actionable suggestions.”
— Samsung · 16 Oct 2025
“Am I in the top half? Bottom quartile? Doing well on conversion compared to peers?”
— Anonymous PSAT
Why it matters
What it is
Actionable context — where you stand against apps genuinely like you, not a single vanity score.
The magic
You convert at 3%. Peer median is 5%. Top quartile is 8%. → one lonely number becomes a clear goal.
How it helps discovery, conversion & traffic
The same engagement & quality signals feed the Store's ranking — so closing a below-peer gap lifts discovery, not just the metric.
Who it's for
The developer who's grown but plateaued — stuck, and curious how their peers are really doing.