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Getting started

Congratulations on publishing! Here’s your live app, what’s set up on your listing, and simple things you can do next. Customers can install your app now — as more people discover it, your Analytics will fill in.

FocusDrop Timer
MSIX or PWA app
In Microsoft Store
Your app is live in the Microsoft Store and customers can find it.

Your listing

Here’s what’s already in place, plus a few optional things you can add whenever you like. Nothing here is required.

Screenshots
Shown to customers before they install — clear screenshots convert more visitors, and you’ve got this covered.
Added
Description
Explains what your app does and who it’s for.
Added
Search terms
Words customers may use to find apps like yours — refining them helps you appear for more of the searches customers actually use.
Category
Productivity — where your app appears in the Store.
Added
Trailer
A short video at the top of your listing — apps like yours that add one tend to see more installs from visitors.
Languages
Localize your listing (currently 1 language) — apps like yours that localize reach customers in new regions.
Subtitle
Add your app’s main phrase so customers get it at a glance — a clear subtitle helps more visitors understand and install.
Reviews
Reply to reviews as they arrive to build trust — apps like yours with strong ratings tend to install more readily. Nothing to do yet.

Share your app

Getting the word out yourself is one of the best things you can do right after launch.

Copy your Store link
Share a direct link to your listing anywhere — email, chat, or your site.
Share on social
Post to X, LinkedIn, and more to tell people your app is live.
Add a Store badge to your website
Add a “Get it from Microsoft” badge so visitors can install in one click.

Ways to grow, when you’re ready

Optional tools for later. There’s no rush — explore these once you have some activity.

Run a product page experiment
A/B test your listing (icon, screenshots, description) to see which turns more visitors into installs — you see your app’s own exact result, on the traffic you already get.
Explore promotion
Promote your app with Microsoft Advertising — a simple way to reach more potential customers and drive installs.

See how customers find you

These fill in as customers discover and install your app.

Search analytics
See the searches that bring customers to your app.

See how you compare

Later on, once you have some activity, see how your app stacks up against similar apps.

Peer benchmarks
See how you compare with similar apps — handy context for where you have the most room to improve.

Get help

You’re not on your own — here’s where to learn more or get support.

Documentation
Step-by-step guides for managing and growing your app.
Developer community
Ask questions and learn from other developers on the Store.
Contact support
Get help from Microsoft with your app or account.

▲ Figures are typical results from aggregated, anonymized data across similar apps in the Store — your results may vary. Discovery depends on many factors, so these are directions, not guarantees. Nothing needs fixing — your app is live. For full guidance, see Store search best practices →