Microsoft Store · Discoverability

Improving Discoverability on the Microsoft Store

From getting found to getting installed. A post-launch playbook that meets a developer at every stage — each proposal below opens its story, then links straight into the live prototype.

Stage 1 · Just launched

Getting Started guide

Orientation the moment a developer hits publish — "now what?"

Open story →
Stage 2 · Born with no traffic

New & Rising

A fair cold-start shot in search for fresh, quality apps.

Open story →
Stage 3 · Growing

Search Analytics

Turn the search black box into transparency you can act on.

Open story →
Stage 3 · Wants to be seen

Editorial nomination

Open the door to featuring — apply, qualify, and track it.

Open story →
Stage 4 · Stuck / plateaued

Peer Benchmarks

Context vs. apps like yours — am I doing well, and what to fix first.

Open story →
Reference pages
Search best-practices (MS Learn style) Search Analytics dashboard Peer Benchmarking dashboard Editorial featuring prototype Partner Center overview
Ishita Sharma · PM Intern, Microsoft Store